Aging Aspirationally – How Asian middle-aged consumers are changing the anti-aging market

Asia’s wealthy boomers make aging aspirational

Medical tourism and anti-aging markets have some overlap, but the way consumers think about their longevity will raise new questions for providers. The middle-aged Asian consumer doesn’t want youth. They want things that will make them enjoy where they are now.

The anti-aging market is being challenged by middle-aged Asians.


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